Field marketing associate role on Paytm's offline user growth team, covering one of eleven listed cities including Noida, Bangalore, Pune, Chennai, Hyderabad, Ahmedabad, Jaipur, Delhi-NCR, Thane, Mumbai and Kolkata. This is field work across the city, not a desk job.

This full-time role was posted on 3 October 2026. The listing targets people who know their local market well and are comfortable with extensive on-ground work meeting merchants, businesses, institutions and communities.

About Paytm

Per its listing, Paytm is India's leading mobile payments and financial services distribution company, the pioneer of mobile QR payments in India, building technology that helps small businesses with payments and commerce. Its stated mission is to serve half a billion Indians and bring them into the mainstream economy through technology. Learn more on Paytm's website.

The role in plain terms

This is user acquisition done in person. You visit markets, shops, restaurants, cafes, retail outlets and other high-footfall locations to spot growth opportunities; you build partnerships with regional brands, corporates, colleges, institutions and communities; you gather market feedback from merchants and customers; you support merchant programmes, college activities and local campaigns; and you track visits, opportunities and partnerships from initiation to closure. The listing names eleven cities, so the same role is hired across many markets at once.

What the employer asks for

These requirements are quoted or closely condensed from the employer's listing so the details are not distorted:

Good knowledge of the local market/city.
Strong communication and relationship-building skills.
Comfortable with extensive field work and meeting different stakeholders.
Ability to independently identify opportunities and follow up consistently.
Good command of the local language.
Candidates with experience in field sales, business development, partnerships, merchant acquisition, market development or similar roles would be relevant.

Who this role suits

People who already know their city's commercial geography - which markets get footfall, which colleges run big fests, which local brands matter - and who like being out of the office. Field sales or business development experience maps directly. If you want a remote or desk marketing role, this is the wrong listing: the work is physically visiting locations every day, and local-language fluency is a stated requirement.

Practical notes

Expect the interview to test local knowledge directly: where in your city would you run a Paytm merchant drive, and why those three locations? Bring a mini-plan for your own city - it demonstrates exactly the opportunity-spotting skill the listing asks for.

How to apply

Apply directly on the employer's site: Associate - User Growth (Field Marketing) at Paytm. We found this listing on the Lever public postings API (jobs.lever.co), where it was posted on 3 Oct 2026 and was still open when we checked on 30 Oct 2026. Before applying, re-read the employer's own description in full, since eligibility details, deadlines and process steps can change at any time and the employer's page is always the final word. Tailor your resume to the specific requirements above rather than sending a generic one: mirror the skills and tools the listing names where you genuinely have them. A short, specific note on why this team and this problem interest you goes further than a long generic cover letter. Never pay a fee to apply or interview; genuine employers, including this one, do not charge candidates.

Related openings on GetFirstJob

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