Content Specialist

USP is hiring a Content Specialist in Hyderabad, India. The details below summarise the employer's own listing; applications happen on the original posting, not on GetFirstJob.

What the work involves

• Campaign Content Execution - Execute content requirements for planned campaigns and ad-hoc initiatives based on defined briefs and timelines. Work closely with campaign managers and content strategy lead to translate requirements into clear, accurate, and effective content deliverables. Ensure consistency, accuracy, and timely delivery across all assigned tasks.
• Content Reusability & Asset Management - Develop content in a modular and reusable format to support scalability across campaigns and channels. Contribute to and leverage structured content repositories, ensuring proper organization, version control, and alignment with content standards. Identify opportunities to reuse and adapt existing content.
• Organic Content & Channel Support – Support the development and execution of content for organic channels such as LinkedIn, Facebook, and thought leadership initiatives. Adapt content formats and messaging for different platforms while maintaining consistency with overall campaign objectives.
• Content Optimization & Continuous Improvement - Review and refine content based on feedback, stakeholder inputs, and performance insights (where available). Collaborate with cross-functional teams to improve content effectiveness, clarity, and audience engagement over time.
• Strong understanding of SEO/GEO/AEO fundamentals and content optimization for digital discovery
• Familiarity with content reuse, modular content approaches, and content management systems
• Exposure to ecommerce content optimization and product-led storytelling
• Familiarity with analytics tools (e.g., Google Analytics, SEO tools like SEMrush, etc.)
• Strong working knowledge with Acquia DAM, Salesforce, for journey builder, dynamic content rendering and real-time personalization logic.

What they are looking for

• Ecommerce Content & Product Experience - Develop and maintain ecommerce and product-focused content that supports product discovery, understanding, and conversion.
• Bachelor’s degree in Marketing, Communications, Life Sciences, or a related field
• 2–5 years of experience in digital content creation or ecommerce content
• Experience in pharmaceutical, healthcare, or scientific content domains
• Experience writing for multiple formats including campaign content, emails, landing pages, and ecommerce/product content
• Ability to interpret briefs and translate them into structured, high-quality content with minimal iterations
• Strong analytical mindset with the ability to assess content performance and optimize accordingly
• Excellent written and verbal communication skills

Pay and dates

The listing does not state pay. The source page shows a relative posting age rather than an exact posting date; this role was first seen and checked as open on 4 November 2026.

How to apply

Apply on the listing where the employer published this role: Content Specialist at USP. We found this listing via linkedin.com; it was still open when we checked on 4 November 2026. If the posting has closed or the link fails, the role may have been filled.