Senior Copywriter

Performics India is hiring a Senior Copywriter in Mumbai, India. The details below summarise the employer's own listing; applications happen on the original posting, not on GetFirstJob.

What the work involves

• To identify and assign stories to the writers based on trends and news developments
• To prepare and manage an editorial calendar to ensure timely publication and take initiative to strategize for /big news events
• To fix all hygiene items vis-a-vis SEO, headlining and quality of copy in terms of facts, language and grammar
• To be responsible for tracking website traffic & user engagement and achieving targets
• To closely track competition and have an aggressive instinct to put out the most holistic content in terms of angularity and copy
• To ensure that the guidelines for the tone, style and voice of all the content is in unison and consistent with the editorial identity of the brand
• To measure and analyze what is working and what is not on a real-time basis and find solutions to glitches based to derive an effective content matrix which may be reviewed from time to time

What they are looking for

• Have the ability to give direction on re-purposing of content
• Have the ability to strategize and constantly improve the quality of content

Pay and dates

The listing does not state pay. The source page shows a relative posting age rather than an exact posting date; this role was first seen and checked as open on 4 November 2026.

How to apply

Apply on the listing where the employer published this role: Senior Copywriter at Performics India. We found this listing via linkedin.com; it was still open when we checked on 4 November 2026. If the posting has closed or the link fails, the role may have been filled.