Copywriter (Luxury Brands Experience Must)

GLOBELANCE is hiring a Copywriter (Luxury Brands Experience Must) in New Delhi, India. The details below summarise the employer's own listing; applications happen on the original posting, not on GetFirstJob.

What the work involves

• Brand Voice & Storytelling: Develop and maintain the unique voice for 3–4 premium/luxury brands. Ensure consistency across all touchpoints.
• Campaign Conceptualization: Collaborate with designers and art directors to brainstorm and execute high-impact digital campaigns.
• Social Media Management:
• Craft compelling, platform-specific captions that drive engagement.
• Manage and execute comprehensive content calendars.
• Apply SEO best practices to social media copy to maximize reach.
• Video & UGC Scripts: Write punchy, authentic scripts for UGC (User Generated Content) and short-form video content (Reels/TikTok/Shorts).
• Strategy: Act as a creative partner in content strategy, identifying trends and opportunities to elevate brand positioning.
• Collaborative Spirit: You enjoy working in a fast-paced environment where copy and design are developed in tandem.
• Deep understanding of social media algorithms and community management.

What they are looking for

• Agency DNA: You must have 1–3 years of experience working in an Advertising, Creative, PR, or Communication agency. Candidates without agency experience will not be considered.
• Industry Expertise: A strong portfolio showcasing work for Beauty, Fashion, Wellness, or Lifestyle brands. Experience with international or luxury/premium brands is a non-negotiable requirement.
• Creative Versatility: Ability to switch between long-form storytelling and short-form social copy effortlessly.
• Experience in end-to-end digital campaign management.
• A strategic mindset (Content Strategist experience).
• Opportunity to sharpen your strategic and creative skills in the premium lifestyle space.

Pay and dates

The listing does not state pay. The source page shows a relative posting age rather than an exact posting date; this role was first seen and checked as open on 4 November 2026.

How to apply

Apply on the listing where the employer published this role: Copywriter (Luxury Brands Experience Must) at GLOBELANCE. We found this listing via linkedin.com; it was still open when we checked on 4 November 2026. If the posting has closed or the link fails, the role may have been filled.